世纪商务英语外贸函电教学大纲 本文关键词:函电,教学大纲,商务英语,外贸,世纪
世纪商务英语外贸函电教学大纲 本文简介:商务英语函电课程教学大纲课时:约54适用专业:商务英语,国际商务,涉外文秘一、课程性质和任务本课程为操作性很强的一门课程,是商务英语、国际贸易、涉外秘书等专业的一门专业必修课程。本课程以进出口贸易的磋商与履行程序为主线,重点介绍外贸英文书信的基本格式,写作的基本原则与要求,进出口贸易各环节函电磋商中
世纪商务英语外贸函电教学大纲 本文内容:
商务英语函电课程教学大纲
课时:
约54
适用专业:商务英语,国际商务,涉外文秘
一、
课程性质和任务
本课程为操作性很强的一门课程,是商务英语、国际贸易、涉外秘书等专业的一门专业必修课程。
本课程以进出口贸易的磋商与履行程序为主线,重点介绍外贸英文书信的基本格式,写作的基本原则与要求,进出口贸易各环节函电磋商中常用的词汇、表达与句型。通过具体信例的讲解、大量的实训练习,使学生具备英文商业书信的阅读与书写能力,为从事对外贸易与国际商务工作打下基础。
二、
教学目的
通过讲授使学生掌握英文商务书信的基本格式和基本要求,熟练掌握外贸各环节函电磋商中常用词汇、表达、句型的运用,具备英文商业书信的阅读与书写能力,为从事对外贸易与国际商务打下基础。
三、教学要求
本课程的教学与考试都必须以本大纲为依据。理论教学注重学生对英文商业书信的写作原则、基本要求等的掌握;实际操作注重学生对常用词汇、表达和句型的运用以及阅读与写作技巧训练。课程考试既要检测理论掌握水平,也要衡量实际操作能力。
四、教学重、难点
重点是商业书信中的常用词汇、表达与句型以及阅读与写作技巧;难点是商业书信的阅读与写作技巧训练。
五、教学时数及学时分配建议
序序号
章节
教学内容
学时分配
备注
理论
实操
合计
1
Unit
1
Fundamentals
of
Modern
Business
Letter
Writing
4
1
5
2
Unit
2
Establishing
Business
Relations
1
3
4
3
Unit
3
Inquiry
1
3
4
4
Unit
4
Offer
2
3
5
5
Unit
5
Counter-offers
1
3
4
6
Unit
6
Acceptance
and
Confirmation
2
3
5
7
Unit
7
Order
and
Contract
2
3
5
8
Unit
8
Payment
and
L/C
2
4
6
9
Unit
9
Packing
1
3
4
10
Unit
10
Shipment
1
3
4
11
Unit
11
Insurance
1
3
4
12
Unit
12
Complaint,Claim
and
Settlement
1
3
4
合计
19
35
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六、教学要求
章节
教学要求
重、难点
Unit
1
Fundamentals
of
Modern
Business
Letter
Writing
Objectives:
Knowing
the
form
of
business
letter
Knowing
the
structure
of
business
letter
Knowing
how
to
address
envelopes
Training:
Write
letters
in
4
forms
Arrange
letter
parts
in
proper
structure
Address
an
envelope
Outcomes/assessment
criteria:
the
students
must
be
able
to
Identify
the
difference
between
various
letter
forms
Arrange
letter
parts
properly
Address
envelopes
correctly
writing
requirements
and
formats
of
business
letter
Unit
2
Establishing
Business
Relations
Objectives:
Understanding
basic
requirements
for
letters
of
establishing
business
relations
Familiar
with
common
words
and
useful
expressions
used
in
establishing
business
relations
Acquiring
skills
in
writing
letters
of
establishing
business
relations
Training:
Reading
and
translating
the
example
letters
Translating
useful
sentences
from
Chinese
to
English
Composing
a
letter
according
to
given
messages
Outcomes/assessment
criteria:
the
students
must
be
able
to
Understand
correctly
the
in-coming
English
letters
Express
themselves
properly
in
English
Write
letters
with
appropriate
content,structure,tone
and
correct
grammar
Writing
skills
and
the
usage
of
useful
expressions
and
sentence
patterns
Unit
3
Inquiry
Objectives:
Understanding
basic
requirements
for
letters
of
inquiry
Familiar
with
common
words
and
useful
expressions
used
in
inquiry
Acquiring
skills
in
writing
letters
of
inquiry
Training:
Reading
and
translating
the
example
letters
Translating
useful
sentences
from
Chinese
to
English
Composing
a
letter
according
to
given
messages
Outcomes/assessment
criteria:
the
students
must
be
able
to
Understand
correctly
the
in-coming
English
letters
Express
themselves
properly
in
English
Write
letters
with
appropriate
content,structure,tone
and
correct
grammar
Writing
skills
and
the
usage
of
useful
expressions
and
sentence
patterns
Unit
4
Offer
Objectives:
Understanding
basic
requirements
for
letters
of
quotations
and
offers
Familiar
with
common
words
and
useful
expressions
used
in
the
letters
of
quotations
and
offers
Acquiring
skills
in
writing
letters
of
quotations
and
offers
Training:
Reading
and
translating
the
example
letters
Translating
useful
sentences
from
Chinese
to
English
Composing
a
letter
according
to
given
messages
Outcomes/assessment
criteria:
the
students
must
be
able
to
Understand
correctly
the
in-coming
English
letters
Express
themselves
properly
in
English
Write
letters
with
appropriate
content,structure,tone
and
correct
grammar
Writing
skills
and
the
usage
of
useful
expressions
and
sentence
patterns
Unit
5
Counter-offers
Objectives:
Understanding
basic
requirements
for
letters
of
counter-offers
Familiar
with
common
words
and
useful
expressions
used
in
counter-offer
letters
Acquiring
skills
in
writing
letters
of
counter-offer
Training:
Reading
and
translating
the
example
letters
Translating
useful
sentences
from
Chinese
to
English
Composing
a
letter
according
to
given
messages
Outcomes/assessment
criteria:
the
students
must
be
able
to
Understand
correctly
the
in-coming
English
letters
Express
themselves
properly
in
English
Write
letters
with
appropriate
content,structure,tone
and
correct
grammar
Writing
skills
and
the
usage
of
useful
expressions
and
sentence
patterns
Unit
6
Acceptance
and
Confirmation
Objectives:
Understanding
basic
requirements
for
letters
of
acceptance
and
orders
Familiar
with
common
words
and
useful
expressions
used
in
letters
of
acceptance
and
orders
Acquiring
skills
in
writing
letters
of
acceptance
and
orders
Training:
Reading
and
translating
the
example
letters
Translating
useful
sentences
from
Chinese
to
English
Composing
a
letter
according
to
given
messages
Outcomes/assessment
criteria:
the
students
must
be
able
to
Understand
correctly
the
in-coming
English
letters
Express
themselves
properly
in
English
Write
letters
with
appropriate
content,structure,tone
and
correct
grammar
Writing
skills
and
the
usage
of
useful
expressions
and
sentence
patterns
Unit
7
Order
and
Contract
Objectives:
Understanding
basic
requirements
for
letters
of
payment
Familiar
with
common
words
and
useful
expressions
used
in
payment
letters
Acquiring
skills
in
writing
letters
of
payment
Training:
Reading
and
translating
the
example
letters
Translating
useful
sentences
from
Chinese
to
English
Composing
a
letter
according
to
given
messages
Outcomes/assessment
criteria:
the
students
must
be
able
to
Understand
correctly
the
in-coming
English
letters
Express
themselves
properly
in
English
Write
letters
with
appropriate
content,structure,tone
and
correct
grammar
Writing
skills
and
the
usage
of
useful
expressions
and
sentence
patterns
Unit
8
Payment
and
L/C
Objectives:
Understanding
basic
requirements
for
letters
about
L/C
Familiar
with
common
words
and
useful
expressions
used
in
letters
about
L/C
Acquiring
skills
in
writing
letters
about
L/C
Training:
Reading
and
translating
the
example
letters
Translating
useful
sentences
from
Chinese
to
English
Composing
a
letter
according
to
given
messages
Outcomes/assessment
criteria:
the
students
must
be
able
to
Understand
correctly
the
in-coming
English
letters
Express
themselves
properly
in
English
Write
letters
with
appropriate
content,structure,tone
and
correct
grammar
Writing
skills
and
the
usage
of
useful
expressions
and
sentence
patterns
Unit
9
Packing
Objectives:
Understanding
basic
requirements
for
letters
of
packing
and
shipment
Familiar
with
common
words
and
useful
expressions
used
in
letters
of
packing
and
shipment
Acquiring
skills
in
writing
letters
of
packing
and
shipment
Training:
Reading
and
translating
the
example
letters
Translating
useful
sentences
from
Chinese
to
English
Composing
a
letter
according
to
given
messages
Outcomes/assessment
criteria:
the
students
must
be
able
to
Understand
correctly
the
in-coming
English
letters
Express
themselves
properly
in
English
Write
letters
with
appropriate
content,structure,tone
and
correct
grammar
Writing
skills
and
the
usage
of
useful
expressions
and
sentence
patterns
Unit
10
Shipment
Objectives:
Understanding
basic
requirements
for
letters
about
insurance
Familiar
with
common
words
and
useful
expressions
used
in
insurance
letters
Acquiring
skills
in
writing
letters
about
insurance
Training:
Reading
and
translating
the
example
letters
Translating
useful
sentences
from
Chinese
to
English
Composing
a
letter
according
to
given
messages
Outcomes/assessment
criteria:
the
students
must
be
able
to
Understand
correctly
the
in-coming
English
letters
Express
themselves
properly
in
English
Write
letters
with
appropriate
content,structure,tone
and
correct
grammar
Writing
skills
and
the
usage
of
useful
expressions
and
sentence
patterns
Unit
11
Insurance
Objectives:
Understanding
basic
requirements
for
letters
of
complaints
and
claims
Familiar
with
common
words
and
useful
expressions
used
in
letters
of
complaints
and
claims
Acquiring
skills
in
writing
letters
of
complaints
and
claims
Training:
Reading
and
translating
the
example
letters
Translating
useful
sentences
from
Chinese
to
English
Composing
a
letter
according
to
given
messages
Outcomes/assessment
criteria:
the
students
must
be
able
to
Understand
correctly
the
in-coming
English
letters
Express
themselves
properly
in
English
Write
letters
with
appropriate
content,structure,tone
and
correct
grammar
Writing
skills
and
the
usage
of
useful
expressions
and
sentence
patterns
Unit
12
Complaint,Claim
and
Settlement
Objectives:
Understanding
basic
requirements
for
letters
about
agency
Familiar
with
common
words
and
useful
expressions
used
in
letters
about
agency
Acquiring
skills
in
writing
letters
about
agency
Training:
Reading
and
translating
the
example
letters
Translating
useful
sentences
from
Chinese
to
English
Composing
a
letter
according
to
given
messages
Outcomes/assessment
criteria:
the
students
must
be
able
to
Understand
correctly
the
in-coming
English
letters
Express
themselves
properly
in
English
Write
letters
with
appropriate
content,structure,tone
and
correct
grammar
Writing
skills
and
the
usage
of
useful
expressions
and
sentence
patterns
七、教学方法
本课程以课堂讲授为主,同时根据课程特点开展课堂讨论、练习。
八、考核方式
本课程期末采用闭卷考试,成绩占总成绩的70-80%,平时作业占20-30%。
九、使用教材及参考资料
1.教材:《世纪商务英语外贸函电》
吴思乐、胡秋华主编,大连理工大学出版社
2.参考书目
《外贸英语函电》
徐美荣主编,对外经济贸易大学出版社
《实用外贸英语函电》
廖瑛主编,华中理工大学出版社
《对外经济贸易英语函电》
郦汉臣编著,广州出版社
五、教学建议或说明
重点是商业书信中的常用词汇、表达与句型以及阅读与写作技巧;难点是商业书信的阅读与写作技巧训练。
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