手机功能要求调查报告 本文简介:MobilephonefunctionrequirementinvestigationreportMobilephonehasbecomeoneoftheessentialtoolsofCollegeStudentslearninglife,mobilephoneproductionbusiness
手机功能要求调查报告 本文内容:
Mobile
phone
function
requirement
investigation
report
Mobile
phone
has
become
one
of
the
essential
tools
of
College
Students
learning
life,mobile
phone
production
business
in
order
to
be
better
able
to
marketing
mobile
phone,is
now
on
a
group
of
college
students
to
conduct
research,from
the
investigation
of
the
current
consumer
mobile
phone
to
find
the
functional
needs,but
also
for
the
mobile
phone
business
to
provide
all
aspects
of
improvement.
The
survey
by
questionnaire,through
the
questionnaire
the
extensive
collection
of
college
students
on
the
mobile
phone
function
of
perception,attitudes,needs,and
then
analysis
conclusion.
Investigation
is
mainly
to
mobile
phone
functions,pixel,brand,size
and
style
of
the
investigation.
Most
students
on
the
mobile
phone
function
requirements
is
not
very
high;
in
the
pixel
has16.7%
choose2000000
pixel,30%
choose3000000
pixel53.3%
choose5000000
pixels
and
above;
students
of
using
mobile
phone
to
Samsung,Nokia
and
Sony
and
other
well-known
brand;
in
the
style
of90%
s
people
choose
the
straight
and
touch
screen
mobile
phone,only
10%
of
people
choose
to
skate
and
clamshell
mobile
phone.
Through
investigation
we
found
that,because
the
mobile
phone
users,functional
requirements,price,style
and
the
performance
of
different
mobile
phone
use,the
requirements
are
not
the
same,so
requires
producers
to
develop
a
reasonable
price,the
other
side
face
of
mobile
phone
size
and
function
of
technology
to
improve,in
order
to
cater
to
consumers
requirements
for
the
use
of.
手机功能要求调查报告
手机已成为大学生学习生活必不可少的工具之一,手机生产商家为了能够更好地去营销手机,现对某大学生群体进行调研,从调查中寻找到消费者对目前手机功能的需求,同时也为手机商家提供各方面的改善与提高。
本次调查主要采用问卷调查的形式,通过问卷广泛收集大学生对手机功能的看法、态度、需求等,进而分析得出结论。
调查中主要是对手机的功能、像素、品牌、尺寸和款式等进行了调查。其中大部学生对手机的功能要求不是很高;在像素上有16.7%的人选择200万像素,30%的人选择300万像素53.3%的人选择500万像素及以上;学生中大部使用的手机主要以三星、诺基亚以及索尼等知名品牌;在款式上有90%的人选择了直板和触屏手机,只有不到10%的人选择滑板和翻盖手机。
通过调查我们发现,由于手机使用人群的、功能要求的、价格、款式以及性能不同,对手机的使用要求也都不尽一样,所以就要求生产商家一方面要制定合理的价格,另一方面对手机尺寸以及功能进行技术提高,这样才能迎合消费者的使用要求。
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